THE TATTVAM STORY.

Of beautifully handcrafted products- with love and colors, with care for nature and a social cause, here is a story about Tattvam- a label by Preeti Maneesh (her name actually has 4 'e's) who makes amazing customised home decor products and fancy jewellery.

PREETI MANEESH

I am associated with art & craft since I was six and did its & bits of everything. Greeting cards, doll houses with shoe boxes, stitching tiny clothes for my dolls, painting, sketching, rangoli, candles, textile art, henna art, embroidery, graphic designing & the list goes on. With no knowledge about pursuing a carrier related to those activities, I worked in a corporate sector for two donkey years and finally realised that I wasn’t meant for it. So, I picked up my sketch pencils and paintbrushes, studied fashion from NIFT and launched Tattvam. Now, I am just happy doing what I do.

TATTVAM

My baby venture was born on March 29th 2011. Product & Jewellery designing was an accidental love and grew into passion. I experimented with many products. Finally, paper jewellery came into existence & so was fabric jewellery. I also have products for home Decor. Initially I used to personally handcraft all the products. The products became a big hit and I started getting orders, so I decided to take Tattvam to a new level.

SOCIAL CAUSE

Tattvam is not just into making creative products but also provides employment to the less fortunate women in the society. In association with an NGO called RAPID, I have employed women who assist me with the knick-knacks. With this, Tattvam also encourages women fraternity and under-privileged families to take up craft activities & helps them make a fair living.

This has been our journey so far with Tattvam. Thanks to my super supportive husband, Ma & Pa (in laws) and my parents without whom Tattvam was just not possible.  

CONTACT

My products are available at my home studio. We also customize gifts. People can call me on +91 8050156650 and drop by or even write to me at tattvam.bengaluru@gmail.com for custom-made gifts. I also exhibit through flea markets held every now and then in Bangalore. 

Quiet an ethnic and quirky logo- Tattvam

Preeti's workspace- Its not messy!

Paper origami earrings - polka dotted by Tattvam. Love

Another love. Fabric earrings by Tattvam

Key holders. She calls her collection- 'Aur Chaabi kho jaaye' by Tattvam

Hand painted Chai Kullads called as 'The Bengaluru Mugs' by Tattvam

Customized  photo frames by Tattvam

Images courtesy- Tattvam. Thanks Preeti :)

Cheers

THE FUN THEORY

yeah, that's my current obsession over the internet. Trying to get the cold out of sight and mind! *aaaccchhhheee!*

check out Fun Theory
Its an initiative by Volkswagen dedicated to the thought that something as simple as fun is the easiest way to change people’s behaviour for the better. Be it for yourself, for the environment, or for something entirely different, the only thing that matters is that it’s change for the better.

"Take the stairs instead of the escalator or elevator and feel better” is something we often hear or read in the Sunday papers. Few people actually follow that advice. Can we get more people to take the stairs over the escalator by making it fun to do? See the results here:



I have a total agreement with the Fun theory knowing the practical implementations of the same. With more an more of health disorders and environment pollution, the fun theory benefits both the humans and the environment. A much needed step for today!